Mapfusion

Demographic Contents

Delve deeply into all target groups of your business and competitors through our various demographic data sets.

Spatial Analytic Tool

Easy To Use For GIS Software

Visualization Data

Accurate Map Data

Trustworthy Demographic Data

Best Support Service

Demographic Contents

Our data maps can procure an accurate population density reading through rigorous surveying and analysis of data from the government, state-owned enterprises, and private individuals. This information is useful to show the potential of expanding business areas, help in strategizing service plans, expansion of new buildings or branches, and aiding in determining suitable sales targets in each area. The demographic data is categorized into 3 sets which are:

Gridded Population daytime

Gridded population daytime data was developed to determine the statistical analysis of population density to strategize accordingly and create added value for businesses. The statistics are provided by the Thai state’s administration and focus on businesses’ operational hours from Monday through Friday from 6:00 am to 6:00 pm. These statistics cover nationwide data and display population density results on the map to clearly show the distribution. The unit follows the standard of 1 Grid equating to 500 x 500 meters and can be adjusted according to the needs of the business.

Gridded Population nighttime

Gridded population night-time data is similar to Gridded population daytime data, but is based on surveys, and shows nighttime service providers operating from Monday through Friday between 18.00 – 06.00 hrs. The service providers are divided into 3 groups, namely the service provides operating from 18.00 – 22.00 hrs., 22.00 hrs. – 02.00 hrs. and 24 hours. Analysis and population density results are displayed on the map to clearly show distribution. The unit follows the standard of 1 Grid equating to 500 x 500 meters and can be adjusted according to the needs of the business.

Thailand demographic data

Demographic data is collected from surveying all areas of Thailand and is further categorized in tables for analytical use. The demographic data can be sorted by age, income and average expenditure per household, occupation and level of education – both at the district level and by municipality.

How is demographic data useful for businesses?

Gridded Population Daytime

Banking and finance businesses

Gridded population daytime may help businesses reduce or increase their operational branches depending on whether areas have high or low population density and can help with strategizing location-based marketing plans.

Retail businesses

Gridded population daytime may help businesses identify new service areas to reach new costumers, analyze potential competitors before appropriating a marketing plan or expanding branches in suitable areas.

Gridded Population Nighttime

Real estate business

Gridded population nighttime data can be used to identify suitable area for building a condominium or a new home. GIS data can display local facilities, city plans, and even information on potential new buildings that are to be built in that area so that business owners may accurately assess and set pricing according to the true value of the area.

Food delivery service business

Gridded population nighttime data shows the peak times for ordering food delivery, new potential areas for setting up a kitchen hub and estimating whether services meet demands in each area.

Consult with our
experts

Have a question, or don’t know where to begin? Send us your inquiry today! Our team is readily available to provide help and support wherever possible.